IRCTC Rail Connect is India’s go-to rail ticketing app, handling millions of bookings every day. For many, it’s the first step in planning a journey across the country. But while it connects people to trains, the experience itself doesn’t always feel as smooth as the journey should.

Problem Statement

Imagine trying to book a last-minute ticket during rush hour. You open the app, only to be met with a cluttered interface, endless steps, and confusing error messages. Instead of making travel easier, the process often feels overwhelming. Accessibility features are minimal, and frequent travelers don’t receive much personalization to facilitate quicker repeat bookings.

The Result?

Why is this app not working? 😩

Why is this app not working? 😩

When I started digging into the IRCTC app, I didn’t want to assume what was wrong. So, I went straight to where users were already talking the Play Store reviews.

I scrolled through hundreds of them, and after a while, the same themes kept popping up. People were frustrated with how slow the booking process was. Many complained that the seat selection felt confusing, almost like a puzzle. And payment failures? That one kept showing up again and again in angry one-star reviews. From those repeated complaints, I created Priya.

🎬 Scene 1

Priya, a 27-year-old professional, is trying to book a last-minute train ticket to attend her cousin’s wedding. She’s in a rush, switching between meetings, and opens the IRCTC Rail Connect app.

Within minutes, she’s frustrated,

Priya’s situation isn’t unique. Millions of daily users of IRCTC face the same challenge

So,

How can we make it better?

Have you tried turning it off and on again? 😄 I wish it was that easy.

Have you tried turning it off and on again? 😄 I wish it was that easy.

My Approach

Started by listening to what users complain about the most

Secondary Research